Admissions
Admissions
[email protected]
Department of Commerce - General

Dr. P. Malarvizhi

Assistant Professor

Academic Qualification

  • Ph.D., Manonmaniam Sundaranar University, Part-Time - 2015
  • M.Com., University of Madras, Distance Education - 1993
  • B.Com., Ethiraj College for Women - 1987

Experience

  • CTTE College from 2013

Research Interests

  • Multidisciplinary

Book Publications

  • India’s G20 Presidency: A Way Towards A New World Order2024 | ISBN-978-93-90956-79-1
  • Entrepreneurial Development2017 | ISBN: 978-93-86488-24-4

Paper Publications

  • Intrapreneurship as the new normal business enabler: an hypothetical model2022 | E-ISSN 2348-1269 | International Journal of Research and Analytical Reviews
  • Neuromarketing – the potential tool for sales of aesthetic lasers2019 | ISSN 2277-3878 | International Journal of Recent Technology and Engineering
  • Interventions to scale up Palmpreneurship in Tamilnadu2019 | ISSN 2277-3878 | International Journal of Recent Technology and Engineering

Book Chapters

  • Blue economy for a green future2024 | ISBN-978-93-90956-79-1 | India’s G20 Presidency: A Way Towards A New World Order
  • A study on buying preferences of consumers in Chennai towards global brands of cosmetics2022 | ISBN 978-93-5620-680-9 |Lifelong learning: Issues and Challenges
  • Scope for India’s entrepreneurial development in NEP 20202022 | ISBN 978-93-90870-69-1 | NEP 2020: A vision document of 21st century Bharath
  • India : the ultimate investment decision post Covid -192021 | ISBN 978-93-91284-02-2 | Covid-19 Crisis & India

Paper Presentations

  • India: the ultimate choice in the global arena2021 | Bharathidasan University-Trichy
  • Neuromarketing – the potential tool for sales of aesthetic lasers2019 | Taylor’s School of Engineering, Malaysia & Saveetha Engineering College
  • Interventions to scale up Palmpreneurship in Tamilnadu2019 | Singapore & Saveetha Engineering College